The David Yurman brand is launching their first perfume this month. The eponymous fragrance is geared towards the luxury market.
Introducing David Yurman Eau de Parfum—a casually luxurious fragrance that intertwines the boldness of exotic woods and patchouli with the fluidity of rose and waterlily.
Born out of an artist’s passion for life, David Yurman is an elegant fusion of luxurious materials, iconic design, and sensual beauty.
Featured in a stunning faceted golden jewel accented with a sculpted cable cap.
David Yurman and his wife, Sybil, apparently knew what they were after for their debut scent:
“I didn’t want vanilla,” says Sybil adamantly. “I didn’t want food smells.”
“Yeah, no strawberry, please,” seconds her husband […] “I didn’t want it to be just a light, happy moment. I wanted much more complexity.”
The couple also “didn’t want the fragrance to be defined by any one note”.
Chandler Burr described the opening perfectly in his Scent Notes column: “a powerful, gold, floral department-store luxury perfume, with the subtlety and style of a Jackie Collins novel”. It smells like you’ve spent lots of money, and while you’re at it, you’d like everybody else in your immediate vicinity to know. It’s a pleasant woody-musky thing, sweet and vaguely floral in the early stages, but drier and woodier the longer it is on skin.
David Yurman will likely be one of those love it or hate it scents.
Available at Neiman Marcus.