Crocodile skin be gone! We received Skin Inc.’s Pure Deepsea Hydrating Mask ($75) as a sample and it was love at first application. (Thankfully, we stretched out the sample to four applications.) At night after you cleanse your face, dab a little of this delightful potion onto your face. And then give it a minute or two. It’s a transparent gel that quickly dries into a velvety film. You can either wash it off or leave it on overnight. We chose to leave it on because simply because we didn’t want to take it off! In the morning our skin was hydrated, fine lines were plumped and radiant. If your goal is to have smooth, even, glowing, soft skin, this is the product for you.